Social media can be an sufficient way to promote your trade show venture before, during and after the show. Social media is free and and can be done in-house. Be sure to bring both a still and video camera to your next trade show and use these Social media ideas to promote your booth during the show.
LinkedIn About It
Let your LinkedIn connections know you are exhibiting at a show by updating
your LinkedIn profile and Rsvping to the show in the Events section.
Laptop Graphics Card
Flickr It
Take photos of your booth, products and employees, tag them and post the photos to Flickr as well as your website.
YouTube It
Shoot video of your booth and goods demonstrations and interview happy customers. Tell the YouTube world why your products or services are the best and post the videos to YouTube.
Tweet All About It
Send out Tweet updates during the show. Be sure to #hashtag the show's name so your Tweets are found in the Twitter search.
SlideShare It
Upload that cool Power Point presentation that you created for the show to SlideShare and share it with you show attendees, sales staff and dealers.
Trade Show Packing List
If your planning your first trade show, you might feel a bit overwhelmed. So many things to do and remember. When packing for the show make sure you don't forget to bring or order the following items. Good trade show establishment could mean the dissimilarity in the middle of a good palpate and a very bad experience.
1. Sales literature & holders - we're not quite a paperless society, some attendees still like brochures
2. Booth lighting & fixtures - nothing looks worse than a poorly lit booth
3. Extension cords & power strips
4. Bottled water - for yourself as well as attendees
5. Velcro - duct tape - for hanging graphics and taping down loose wires and cords
6. Windex - paper towel- displays need to be cleaned before and during the show
7. Firm cards
8. Promotional hand outs
9. Card reader
10. Breathe mints - nothing like bad breathe to kill a conversation
11. Plants - floral - used to hide Extension cords
12. Tool kit- nice way to solve quick fixes
13. Computer, laptop, Av equipment
14. Safety guard - this way you don't have to pack up your Av/computer equipment every night.
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